What immersive technologies can (and cannot) do for your museum
Claudia Porto interviews Karina Israel, CEO YDreams Global, 11 June 2021, 6PM CEST on Instagram @MuseumWeek
What immersive technologies can (and cannot) do for your museum. Claudia Porto interviews Karina Israel, CEO YDreams Global, 11 June 2021, 6PM CEST
One of the Pioneers in the development of interactivity businesses in Brazil, karina holds a Masters in Science, Technology and Society from the University of Salamanca.
In Portugal, she created the Brand Experience division of YDreams, a pioneer in the Phygital movement in the world, karina led the first interactive activities in real time on mobile devices, interactive exhibitions and immersive museums in the West.
In 2010, she returned to her country to assume as CEO of YDreams Brasil.
Museologist with an MBA IN business management, Claudia is a pioneer in web content in Brazil, having created one of the 1st museum websites in the country.
Museumweek's coordinator for Brazil, she is a Former British Council's arts & exchange coordinator and councelor at the state culture council in Rjo de Janeiro.
She works as a museums consultant in brazil and abroad, and teaches social media strategies at the mba museums management in Rio and Sao Paulo.