Inauguration - Temporary exhibition "Coup de pub! Allevard-les-Bains narrated by advertising"
Posters, postcards, tourist objects, advertisements, etc. In the 19th century, in the golden age of hydrotherapy, advertising media multiplied to promote the spa of Al…
Saturday 18 May, 15:30Passed
© Les Pistoleros
Posters, postcards, tourist objects, advertisements, etc. In the 19th century, in the golden age of hydrotherapy, advertising media multiplied to promote the spa of Allevard. The exhibition traces 150 years of the station’s history through rich advertising collections. A national phenomenon, the advertising mechanisms are also illustrated by collections from other Alpine spas.