Opened 50 years ago, in 1972, Printemps Vélizy 2 is one of the pioneering department stores in the Parisian suburbs.
Less than 3 years after Parly 2, Printemps is the subject of a very studied design and representative of the architectural and commercial ideas of the 1970s: a simple, functional, but very pleasant, visual and comfortable layout. On the outside and inside, a profusion of graphic motifs, such as the "P Marguerite" designed by the famous Swiss graphic designer Jean Widmer, affirm the brand’s identity and its role as the driving force behind the shopping centre.
On the occasion of its 50th anniversary and during a conference and a guided tour, you will discover the history and the backstage of this emblem of the American way of life and the civilization of the Glorious Thirty.