1912, Printemps is the first department store to set up outside Paris to accompany its customers on their holiday resort: Printemps Deauville was born. The store moved into a neo-norman building near the beach and quickly became a must-see address.
May 2023, the Printemps Deauville reopens its doors after being completely redesigned. Come and discover the exciting history of this iconic store on the Côte Fleurie! We will share the secrets of this century-old place full of history and reveal all the anecdotes related to the opening of the New Spring.